WPTavern: Do You Enjoy WordPress Meetups? Let the Community Marketing Team Know Why
When Matt Mullenweg, co-founder of the WordPress project, delivers his annual State of The Word presentation, he always gives props to meetup organizers and attendees. In 2016, there were 3,193 meetup events in 58 countries attended by 62,566 people. Meetups are one of the cornerstones of the community and for many are the gateway to discovering WordPress.
In an effort to raise awareness of the project and its community, the Community Marketing team, a subgroup of the Marketing team, is asking volunteers to record video testimonials at WordCamps and meetups in March and April. The team wants to hear stories from users on why they use WordPress and how they’ve benefited from attending meetups.
Other questions to consider asking include:
- How long have you been using WordPress.
- What brought you to the Meetup?
- How has coming to this Meetup affected you?
Videos should be 1-5 minutes in length and uploaded to WordPress.tv under the Testimonies category. Ideal recording conditions are a quiet room with decent lighting and good audio. Recordings can be planned or spontaneous and minimal post production editing is encouraged. Also consider making the videos more accessible by adding captions and translations.
The idea has received positive feedback with meetup attendees and organizers stating their intention to participate. For an example on how to record WordPress testimonials, check out this video by Troy Dean where he interviews attendees at WordCamp Sunshine Coast 2016.
If there’s not a WordPress meetup in your area, consider organizing one yourself using our guide. For additional advice, I recommend this free ebook by iThemes that includes interviews with several organizers who share their experience managing meetups.